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Data Aggregators

Who and What Are The Local Data Aggregators?

What Are Local Data Aggregators? B-SeenOnTop

In a 2013 poll of more than 350 small business owners, Constant Contact found that most small business owners (85%) understood the importance of being found on major search engines, mobile device applications, and directory sites but close to half (49%) had seen errors in their listings and not bothered to update them. A year […]

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What Is The Local Search Ecosystem?

A pyramid shaped illustration of the local search ecosystem players. How The Local Search Ecosystem Works from B-SeenOnTop

The local search ecosystem is a complex spiderweb of data providers, search engines, and business directories that all exchange and access business name, address, and telephone number (NAP or citation) data. Data providers are commercial local data aggregators who gather, match, cleanse, reformat, and sell individual and business data for profit. You know all that junk […]

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The Key To Local SEO Success

gas station lit up at dusk

Why Local SEO Is Important Local search results are highly visible on the web. A small business with a limited budget may not want, or need, to compete with national or international companies to appear at or near the top of search engine results. Local SEO might be all you need if the consumers you’re […]

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How To Do Local SEO For Small Business

outline of search results showing the different types including organic

The best way to learn how to do local SEO for small business is to do it yourself. This post (last updated 01/12/16) tells you what to do and how to do it. Local SEO (search engine optimization) is a process, a collection of predefined activities that when executed, produce a predictable outcome. The predictable […]

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