Critical Success Factors

Small Business SEO: Do These 6 Things To Get Ahead In 2018

Small Business SEO: Do These 6 Things To Get Ahead in 2018 | B-SeenOnTop

The Web Is growing. When Google first published its free publication explaining the steps it takes to decide what ranks where in search results (How Search Works), it said the Web was made up of “over 30 trillion individual pages”. That was in 2013. Here’s how it looked in November 2017 when Google’s Gary Illes […]

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Not Every Business Is Cut Out For SEO

The Little Red Hen book cover on the not every business cut out for seo blog post

You Reap What You Sow There is a common misconception that every business can benefit from SEO. That is just not true. There are outcomes which seem unfair at times, but usually, the amount of the success you achieve is directly proportional to the quality and quantity of effort you put in. There is a folk tale […]

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Key To SEO Copywriting Success

black and white close-up photo of a young girl's happy face as she writes in her journal

The key to SEO copywriting success surprises a lot of people. They usually expect a lengthy and technical answer. While there is an element of truth to that, the real key lies in: knowing your audience; and giving them the information they want and need. The rest is all how-to information – how to lay it all out your […]

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The Key To Organic SEO Success

a girl reading with great attention on the key to organic SEO page

The key to organic SEO success is conceptually simple – but more work than you’d probably expect. Getting all the necessary ingredients in place can sometimes, often times, be a real challenge.

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The Key To Local SEO Success

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Why Local SEO Is Important Local search results are highly visible on the web. A small business with a limited budget may not want, or need, to compete with national or international companies to appear at or near the top of search engine results. Local SEO might be all you need if the consumers you’re […]

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How To Do Local SEO For Small Business

outline of search results showing the different types including organic

The best way to learn how to do local SEO for small business is to do it yourself. This post (last updated 01/12/16) tells you what to do and how to do it. Local SEO (search engine optimization) is a process, a collection of predefined activities that when executed, produce a predictable outcome. The predictable […]

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